Bridge the communications gap between your data analysts
and business decision makers
BIG DATA COMMUNICATIONS


Everybody is talking about big data.
But for many organisations it has proven surprisingly difficult to turn that data into action. Frequently it is ambiguous or contradictory. It is difficult to communicate to business decision makers in language they understand. Or the conclusions of the data do not translate directly into an action, interaction or transaction.

Learn how to communicate big data clearer, and with greater impact, to maximise its value to your business.

Click here to chat with Mark now or leave a message to find out more.

Tanslate numbers into meaning


As a result of attending this course, participants will learn:

• Why numbers are inherently difficult to understand and communicate

• How to select the data that really matter

• Best practise in displaying data in presentation materials

• Best practise in minimising miscommunication of numbers

• When to give high-level data, and when to go into detail

• How to deal with ambiguous or contradictory numbers

Get ready to turn data into action


This course is designed for business analysts, data scientists, and others tasked with presenting big data.

Shorter, clearer presentations

Cut to the chase. Spend less time pouring over endless slide decks. Get crisper, more meaningful answers to your questions.

Increased buy-in from your senior leadership team

Inspire business decision makers to see the story behind the numbers, and get set to act on them.

Greater return-on-investment from big data

Big data is all about shaping your business. Remove the obstacles and discover the possibilities.

What comes first, the data or the business?


Without your business, you wouldn't have the data. But without the data, you would be tapping in the dark to formulate business strategy.

If only it was as simple as creating a few pie charts, and it was instantly obvious to everyone what needs to be done.

What's needed is not more PowerPoint decks. What's needed is more insight.

In truth, the reaction from boards of directors usually is, "these numbers are all very interesting, but what should I do with them?"

The reason is that data is always about facts, about objective information, about the "black-and-white".

But to make it come alive and become useful, you need insight, a subjective assessment, the "colour".

And that can only come from better communication.

OTHER HONG BAO MEDIA COURSES YOU MIGHT BE INTERESTED IN


Media skills & executive presence

We prepare business leaders for any and all media interviews: Print, broadcast, online, blogger, social.

In an era of unforgiving audiences, aggressive reporters, alternative facts and fake news, you need the skills and confidence to win.

Our workshops emphasise practise. If you can survive a practise interview with Mark, you can survive any media interview.

Ready for the Roadshow

In exclusive collaboration with former Singapore Exchange CFO, Mr Robert van Zwieten, we get you ready to face the analysts at your earnings briefing, retail investors at your Annual General Meeting, and fund managers on your post-earnings roadshow.
We have worked with listed companies for years to ensure smooth AGMs and successful capital raisings.

Lights, camera, webcast

Make the most of your investment in live webcasts with contemporary new media skills.
We not only provide the technical experise to webcast live, we also ensure your presenters retain audience attention and achieve their business outcomes.

自信应对一带一路国家的陌生媒体. 媒体技巧和高管风度

与国外媒体打交道的困难。您领导中国大陆一家很成功的公司,如今该公司要开拓海外市场。这是机遇也是挑战:您可能很熟悉中国的媒体,但其他国家的媒体会非常不同。咄咄逼人的记者抛出刁钻的问题,对您的回答提出质疑;采访结束,文章直接发表,不给您过目的机会。 我们为您领路,让您从容自信应对国外媒体。